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Auto owners insurance

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Auto-Owners Insurance is a well-established insurance company that has been providing comprehensive auto insurance coverage to customers for over 100 years. With a strong emphasis on customer service and personalized insurance plans, Auto-Owners has become one of the most respected and reliable auto insurance providers in the United States. This article aims to provide a detailed overview of Auto-Owners Insurance, including its history, coverage options, benefits, and customer satisfaction.

History and Reputation:

Auto-Owners Insurance was founded in 1916 by Vern V. Moulton in Mount Pleasant, Michigan. What began as a small company offering auto insurance policies to local residents quickly grew into a larger enterprise, expanding its coverage area and customer base. Today, Auto-Owners operates in 26 states across the country, serving millions of policyholders.

One of the factors contributing to the company’s success is its reputation for exceptional customer service. Auto-Owners consistently receives high ratings in customer satisfaction surveys and has been recognized for its prompt and fair claims handling process. The company’s commitment to putting customers first has earned it numerous awards and accolades over the years, solidifying its position as a trusted insurance provider.

Coverage Options:

Auto-Owners Insurance offers a wide range of coverage options to meet the diverse needs of its customers. Their policies include both mandatory coverage required by law and additional optional coverage for further protection. Here are some of the main coverage options provided by Auto-Owners:

  1. Liability Coverage: This coverage pays for bodily injury and property damage caused by the policyholder in an accident. It is legally required in most states.
  2. Collision Coverage: This option covers the cost of repairs or replacement of the policyholder’s vehicle in the event of a collision, regardless of who was at fault.
  3. Comprehensive Coverage: Comprehensive insurance protects the policyholder’s vehicle against non-collision-related damages, such as theft, vandalism, fire, or natural disasters.
  4. Personal Injury Protection (PIP): PIP coverage provides medical expense reimbursement for the policyholder and passengers injured in an accident, regardless of who was at fault.
  5. Uninsured/Underinsured Motorist Coverage: This coverage safeguards the policyholder against damages caused by an uninsured or underinsured driver.

Additional Benefits:

In addition to its comprehensive coverage options, Auto-Owners Insurance offers several additional benefits to enhance the overall customer experience. These benefits include:

  1. Roadside Assistance: Auto-Owners provides 24/7 roadside assistance to policyholders, offering services such as emergency towing, jump-starts, fuel delivery, and lockout assistance.
  2. Rental Reimbursement: If the policyholder’s vehicle is damaged and needs repairs, Auto-Owners provides rental car reimbursement to help cover the cost of a rental vehicle during the repair period.
  3. Safety First Discounts: Auto-Owners promotes safe driving habits by offering discounts to policyholders who complete defensive driving courses or have certain safety features installed in their vehicles, such as anti-lock brakes or anti-theft devices.

Customer Satisfaction:

Auto-Owners Insurance has a strong track record of delivering excellent customer service and ensuring customer satisfaction. The company has consistently received high ratings from independent organizations, such as J.D. Power and Associates, for its claims handling process and overall customer experience. Auto-Owners’ commitment to promptly resolving claims and providing personalized attention to each policyholder has earned it a loyal customer base.


Auto-Owners Insurance has established itself as a trusted and reliable auto insurance provider over the past century. With a range of coverage options, additional benefits, and a strong commitment to exceptional customer service, Auto-Owners ensures that policyholders receive the protection they need and deserve. Whether it’s mandatory liability coverage or optional comprehensive coverage, Auto-Owners Insurance has built a solid reputation by protecting what matters most on the road – their customers.

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